Social bookmarking is the ability to share shared content on social platforms too. Social bookmarking, which provides a high return on clicks in many places where it is applied, allows the content to reach more people if applied correctly. It also helps websites rank higher in search engines. Social bookmarking, which appears as off-site SEO among SEO studies, has been of great importance for many years for all web pages that want to show themselves by obtaining indexes and backlinks.
Companies and users can easily see and save inspiring content that can be useful to them with the hashtags they follow on social media. And those who have websites apply the social bookmarking technique by adding the buttons of these social media to their sites, allowing their visitors to share their content on social media. If you’ve sent a link to the content to a friend, relative, or colleague, that too becomes a social bookmark.
What does social bookmarking do?
Social bookmarking indicates the value of your content to search engines. While increasing your authority and credibility, it also allows you to rise in relevant keywords.
- Social bookmarking of your content creates a backlink. This work, which will increase your authority, will also contribute to your ranking.
- It helps search engine bots find and understands your content faster, increasing the indexing process.
- Social bookmarks can increase traffic to your site, and if the content on social media platforms attracts the attention of users, you can gain new visitors.
The most popular social bookmarking sites
To achieve successful results in social bookmarking, the content must be original and remarkable. However, since social bookmarking, that is, content shared on social networks will be in the form of titles and links, the titles and links must be remarkable and original. In social networks such as Twitter, which has features such as separator tags, it is possible to reach more audiences by adding tags related to the article.
Below, we have shared the sites where you can apply the social bookmarking strategy.
Twitter, the world’s largest social media platform, can provide you with a target audience and awareness. It’s often the best platform to share links and engage with your followers while using Twitter to post content and images they’d like to see again. Twitter is one of the platforms where social bookmarking is used most actively.
By creating a profile on Pinterest, you can add links to your content through images and get referrals and indexes. So you can use Pinterest if you have visual-oriented content. Pinterest can be an indispensable social bookmarking site, especially for your decoration and fashion-related posts.
StumbleUpon / Mix
It is one of the smartest social bookmarking sites and also a popular one. It can be used to mark your favorite web pages with specific tags and keywords to serve SEO purposes. Although it is not used much in Turkey, Mix, whose artificial intelligence is highly developed, will allow you to show more of yourself to users who like your content.
The Dribble website is specially optimized for designers. You can show your art to the world on this website. You can use this website to discover and connect with quality designers from all over the world. If you are a designer and have a relevant website, this website will help you in increasing website traffic.
Reddit is one of the most influential social bookmarking sites on the internet. This is a reliable platform that you can trust and is known for bookmarks. You can use the desired ‘tag’ or ‘keyword’ to help you further your SEO goal. It also offers users the ability to vote and comment on a specific bookmark, which is effective for those who want to get user reviews on their bookmarked links.
Facebook, the world’s largest and most well-known social media platform, is an important place where businesses and blogs are located. It is very important for brand awareness to be included here. You can use Facebook for your news sites, where you can get high interaction with the right posts. Suitable for all content, Facebook is a golden platform for sharing.
Tumblr is a microblogging system. It is possible to connect to other social networks with this name, along with the additional features included in Tumblr, which is used as a blog and sharing site. At the same time, Tumblr, which has a faster infrastructure, is also very simple to use. The user traffic and young user potential on the site are quite high. The majority of users on Tumblr are between the ages of 18-24. It allows you to share links while making your content stand out with short articles.
Apart from these, there are dozens or even hundreds of bookmarking sites. The more social bookmarking is done, the more returns and shares there will be, and as a result, the value of the site and its content by search engines will increase.